About 61% of marketers are making search engine optimization (SEO) a priority. Without the right keywords, however, you might struggle to improve your rankings. If your search engine rankings aren’t improving, you could struggle to reach consumers online. Over 29% of high-volume keywords are made up of three or more words. Choosing keywords for your […]
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Setting up a website for your business is going to be of the utmost importance. Surveys have shown that about one-third of small businesses still don’t have websites, and it’s hurting them in a big way. But you need to do more than just create a website for your business. You also need to take […]
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Are you struggling to generate website traffic, leads, and sales this year? Consider using pay-per-click (PPC) marketing. Traffic through PPC marketing yields 50% more conversions than organic advertising. For every $1 you spend on pay-per-click marketing, you can generate a $2 return. That’s a 200% ROI rate! Still on the fence about using PPC for […]
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The jewelry market was worth over $300 billion last year, as people’s desire for shiny adornments seemed indented by the pandemic. Whether it was rings, earrings, piercings, bracelets, or whatever else, people’s demand for jewelry has gone from strength to strength. But what are they demanding? What’s hot and what’s not in the fast-paced world of modern […]
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Are you building your website audience? Over a billion websites exist across the globe. Standing out from others is difficult. It applies even when you’re competing in a niche industry. However, building your relevance is easy if you use an SEO backlink strategy. As a beginner, you might not have an idea about backlinks SEO. Never […]
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Did you know that around 40% of Americans use Instagram? If you want to become an influencer or build an audience for your business, then starting an Instagram blog could be one of the smartest things you do. In order to turn the platform’s algorithms in your favor so you can grow your following, you’ll […]
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Considering how much gets written about digital marketing, it can be surprisingly difficult to find actually actionable advice on how to market effectively. After all, over half of digital marketers prefer original written content as their main area of focus. For every piece with useful, usable information from actual marketing experts, you’ll get 10 articles […]
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Paid advertising is one of the cornerstones of online marketing. Sure, every business wishes they could receive unlimited traffic without having to pay for it, but that’s an outdated dream that simply isn’t possible. But paid ads aren’t all that bad. In fact, when done right, paid ads can be far more effective than organic […]
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144 minutes, or 2.4 hours. That’s the average amount of time a person spends on social media. That’s a lot of time spent liking, double-tapping, sharing, and commenting. But what if your business isn’t getting a lot of action? You have a decent presence, but that’s about it. You need a big boost to get […]
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These days, it doesn’t take much for negative comments to completely tarnish a business’s reputation. However, it’s difficult to keep up with all of the bad reviews and other negative feedback circulating online. Thankfully, they are online reputation management companies that can help to keep your company’s good name intact. Are you interested in learning how they […]
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